Phorm

A controversial profile-based internet advertising system, considered by many to infringe on personal privacy.

[edit] See Also

Phorm's official website.
BadPhorm anti-Phorm campaign website.
Channel 4 Phorm article on YouTube.
another video about Phorm, on YouTube.
Security Now episodes 149, 151, 153, podcasts (and transcripts) dedicated to explaining in detail how the Phorm technology works. With respected security guru, Steve Gibson. Trailing this in Episode 150, he describes it as "arguably the most horrific of the systems I've looked at closely". Episode 153 features an interview with well-known anti-phorm activist Alexander Hanff.
Web creator rejects net tracking Sir Tim Berners-Lee would change his ISP if it started tracking the websites he visited.
Dephormation Firefox add-on
AntiPhorm Lite software
The Phorm Webwise System analysis by security expert Dr Richard Clayton
The Phorm “Webwise” System - a Legal Analysis by Nicholas Bohm, general counsel of the Foundation for Information Policy Research